Imagine for a Moment…
- What if you never had “good days” or “bad days” ever again?
- What if you actually preferred healthy, whole foods instead of sugary junk foods?
- What if you never suffered from cravings anymore?
- And what if you could close the door on your weight problem once and for all—and just be done with it?
Which brings me to why I’m writing to you today…
Millions of people to date have read my books, listened to my visualizations and watched my documentary films, and countless people have experienced huge weight loss successes all on their own.
You can see their photos and stories right here on this page below… .
It’s amazing to see.
But over the years, what I’ve learned is that the right kind of support is really key to long-term success.
Sometimes what you need is to be taken by the hand and led step-by-step through the entire process of personal transformation by someone who understands what you’re going through.
You need someone that can offer real solutions and help keep you on track every step of the way.
My story might be similar to yours…
I Yo-Yo Dieted for Nearly a Decade…
When I moved to New York City in my early 30's, I started gaining weight slowly. Looking back, I can see that the stress of my Wall Street job, my abusive business partner, and the financial challenges of trying to make it in New York were the big triggers for my weight gain…
… but my attempts to fix the problem with diets actually made it worse since, like most people, I wasn’t addressing the real causes. Stress caused me to gain, and then chronic dieting exacerbated the problem. It made it nearly impossible for me to lose weight, and eventually led me to obesity.
With each diet, I’d lose 10 lbs, then put back on 13 or 14 lbs more.
I didn’t know this then, but today, after 8 years biomedical research and over 10 years working with private coaching clients, I now know that dieting actually makes you fat.
Here’s how the vicious dieting cycle works…
Here’s why dieting makes you fat &
Why You need to Stop Dieting Right Now...
Dieting tricks your body into thinking you’re in a famine state. You restrict yourself of certain foods and make yourself hungry all time - which communicates a really strong message to your body…
Starvation & Famine.
Your biochemistry and hormones then become altered and you go into fat storage mode, just like an animal preparing to hibernate for the winter.
FAT stands for “famine” and “temperature”, and when your FAT programs are switched on, you crave food uncontrollably, far beyond your daily intake needs.
This is what generally happens when you diet. And worse yet, the more you diet, the more efficient your body becomes at storing fat, and the more difficult it becomes to lose the weight.
It’s the ultimate catch-22. Dieting, in actuality, makes you fatter; and everyone who has tried and failed to lose weight knows this from first-hand experience.
I was desperate to lose the weight, but the tough part was that…
Even the “Gurus” Couldn’t Help Me…
First, I tried a low fat, whole grain approach at the famous Pritikin Institute in California. That cost me nearly $5,000, and even though I did lose some weight at first, as always, the weight came right back on once I left the center.
So I then tried the Atkins “low carb” diet.
The “low carb” approach was all the rage at the time, so I was convinced this would work. But just to be sure that I did it right, I paid Dr. Atkins himself thousands of dollars to work with me personally.
He was the leading authority of the time, and I was 100% committed. I believed this was the solution, so I dove in headfirst.
There I was, weighing over 400lbs, and suddenly I’m now hyper-vigilant about removing the buns from my burgers, rejecting anything with carbs, and eating eggs and chicken non-stop for what seemed like an eternity.
Looking back, it’s laughable to think that simply eating “low carb” was going to solve my problem, but I’m sure you know the feeling when you’ll literally try anything to lose the weight.
When I told Dr. Atkins that his approach wasn’t working, he said: “What are you doing, jon? You’re killing yourself!”
Dr. Atkins has sold over 15 million books on weight loss, and the best he could do was yell at me. That was all the proof I needed to realize that most people teaching weight loss have no idea what goes on inside your body, inside your brain—and they clearly have no idea how to help people like you and me.